PACKAGES

Your practice.
Our promise.

Two ways to work together. Both are run by me, both put every account in your firm’s name, and both start with a 90-day plan you can hold me to.

CASE ALLIES / PACKAGES2 OPTIONS
GrowthAds, Maps and SEO. Ad spend included.
$3,000/mo
BuildThe full marketing department. Website included.
$4,500/mo
Everything in your name. Month four free if I miss the plan.
90 DAYS TO BUILD · THEN MONTH TO MONTH
01 / THE PACKAGES

Two ways to work together.

Growth gets the phone ringing. Build gives you the whole marketing department. Either way, it’s the same person doing the work.

FOR FIRMS THAT WANT MORE CALLS NOW

Growth

$3,000 / month
Ad spend included. $100 a day, everything in.

Get found on Google, in the ads and on the map, without hiring a marketing team.

WHAT'S INCLUDED
  • Google Ads built and managed, live in week one
  • Ad spend included, run in a Google Ads account in your name
  • Google Business Profile rebuilt and kept active
  • On-page SEO on your existing pages
  • Two new pages or articles a month
  • Call tracking, so you hear every call and see where it came from
  • A short video report every month

90 days to build, then month to month with 30 days notice.

Start with Growth ↗
THE FULL DEPARTMENTFOR FIRMS READY TO OWN THEIR MARKET

Build

$4,500 / month
Plus ad spend, paid straight to Google on your card.

A new website, every practice area and town covered, and your firm showing up in AI search.

EVERYTHING IN GROWTH, PLUS
  • A new website built or your current one overhauled
  • A page for every practice area and every town you want clients from
  • Legal schema and full technical SEO across the site
  • AI search visibility check and monthly AI tracking
  • Four new pages or articles a month
  • Directory and citation cleanup
  • Ad budget set to your market

90 days to build, then month to month with 30 days notice. Website included.

Start with Build ↗
Side by sideGrowthBuild
Monthly$3,000, ad spend included$4,500, plus ad spend
Google AdsYes, ad spend includedYes, budget set to your market
Google Business ProfileYesYes
On-page SEOExisting pagesEvery page, plus new ones
New websiteNoYes, included
Practice area and town pagesNoYes
New content each month2 pages or articles4 pages or articles
AI search (AEO)NoYes
Call trackingYesYes
Monthly video reportYesYes
Everything in your nameYesYes
Month four free if I miss the 90-day planYesYes
02 / OUR PROMISE

What you get no matter which one you pick.

01

You talk to me

Not an account manager, not a salesperson. The person doing the work.

↗
02

Everything is in your name

Domain, website, Google Ads, analytics and call tracking, from day one.

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03

A plan with dates

Your first 90 days are mapped out before we start.

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04

Month four free if I miss it

If the 90-day plan isn’t delivered, you don’t pay for month four.

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05

No ranking promises

Nobody can promise page one. I promise the work, and you see every call it brings in.

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06

Leave any time after 90 days

Thirty days notice, and you keep everything.

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ALPINE LEGAL / WHAT THE DATA SHOWS
66 → 330

Monthly Google search clicks

130 out of 154

September calls not from paid ads (93 Maps, 30 organic, 7 direct/referral).

GOOD QUESTIONS

A few things worth knowing.

Yes. Your ad budget is part of the $3,000. I decide where it goes based on what’s bringing in calls, and it runs in a Google Ads account in your firm’s name, so you can log in and see every dollar.

We can raise the budget any time. Anything extra is billed by Google straight to your card, and I manage it the same way.

Yes. Most firms that need a new website or want AI search move up once the first 90 days are done.

The first three months are a build. Ads, tracking, your Google profile and your pages all get set up properly. After that it’s month to month.

Yes. It’s on hosting in your name and you have full admin access. If we ever part ways, nothing changes.

YOUR NEXT MOVE

Not sure which one fits your firm?

Book a call. I’ll look at your site, your Google listing and your ads first, then tell you which package makes sense. Sometimes the answer is neither, and I’ll tell you that too.